Scadpro

Red Kulture

project management

While at SCAD I was invited to act as a project manager for the startup Red Kulture. In this project my team was tasked with developing the new alien virtual pop star Yom Yom and the world and characters that surround her. 

Ideation

The beginning stages of the project were all about establishing Yom Yom's world and her design. In the ideation stages the team and myself developed some ideas for Yom Yom' general design and costuming. 

In addition development began for Yom Yom's best friend Deijah Jones, her magical companion Boyanga, and her enemies the Pukis

Credit: Sophie Genovese-Mester, Angie Wang

Finalized Designs

Once feedback was received from the Red Kulture team. My team moved forward with finalizing the character turnarounds for Deijah, Yom Yom, and Boyanga. In addition because Yom Yom would be sharing her journey on Earth via social media, designs for Yom Yom's New York City apartment were finalized as well. 

Credit: Sophie Genovese-Mester, Mackenzie Shivers, Ashley Wadsworth, Ryann Jokerst, Izzy Miller

social Media

Our project culminated in one final showcase entitled "YomCon". At this final presentation all of our digital designs as well as our physical assets were presented in the form of a mock convention. Giving our clients an immersive experience that they'll never forget!  

Photos by: Chloe Storm

Yom Con

As the Project Manager I was given the opportunity to present the entirety of my teams work to the client. To learn more about the inner workings of this project click the video below!